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iPressKit is a personal product and UX design project exploring a modern alternative to traditional Electronic Press Kits (EPKs), which are often ignored, outdated, and poorly optimized for real-world networking and conversion.
I conceived, researched, and designed iPressKit end-to-end, from early ideation and market research to product strategy, UX/UI design, branding, copy, and high-fidelity prototyping in Figma. The project exists as a conceptual prototype, created to showcase product thinking and execution rather than as a production-ready application.
Client
Personal Project
Service Provided
Web Design, Web Development
YEAR
2025
Product Vision
iPressKit reframes the EPK and business cards as a living, shareable digital identity, working more like a CV adapted to the music industry and saved directly to a contact list than a static document. Networking becomes instant, trackable and mobile-first.
Problem
Conventional EPKs are still largely shared as PDFs or static links, resulting in poor mobile experiences, low engagement, and little visibility into audience interest. For artists pitching to press, labels, bookers, or radio, the process often feels outdated and disconnected from how people network today. At the same time, music professionals still rely on printed business cards and fragmented contact exchanges during events and gigs, making follow-up inconsistent and difficult to track. There is no lightweight way to maintain professional connections or understand mutual interest after an initial interaction.
Result
A clean design, working prototype and solution for a real problem in the music industry.
Core Features & Experience Design
iPressKit reframes the EPK and business cards as a living, shareable digital identity, working more like a CV adapted to the music industry and saved directly to a contact list than a static document. Networking becomes instant, trackable and mobile-first.
What I did
Conventional EPKs are still largely shared as PDFs or static links, resulting in poor mobile experiences, low engagement, and little visibility into audience interest. For artists pitching to press, labels, bookers, or radio, the process often feels outdated and disconnected from how people network today. At the same time, music professionals still rely on printed business cards and fragmented contact exchanges during events and gigs, making follow-up inconsistent and difficult to track. There is no lightweight way to maintain professional connections or understand mutual interest after an initial interaction.
Outcome
A clean design, working prototype and solution for a real problem in the music industry.
